News

BMW 7 Series Canadian Launch

Inventa has been awarded the launch program for the all-new BMW 7 Series in Canada. We will be designing and executing three ultra exclusive events that will take place in Toronto, Montreal and Vancouver in the month of October. The theme will leverage the class leading design and technology that has gone into this highly anticipated vehicle.

 

CIBC most noticed PAN AM sponsor

CIBC fared particularly well, with 32% of people following the Games indicating they noticed the financial services company on an unaided basis. “You have to really give it to CIBC, who really invested big in the Pan Am Games and had stellar results,” said SRG president Kaan Yigit.
Read more in MarketingMag.caCIBC

10,000 square foot Brand Experience

The largest sporting event to ever hit Canada has finally arrived and Inventa proudly brings it to life for CIBC (Lead Partner). The CIBC PanAm Park (CNE Grounds) will not only be the hub of the Games, but also the home CIBC’s PanAmazing Square. Inventa leveraged its first-hand experience from the Vancouver Olympics for the strategy to make the CIBC footprint a success. By focusing on the needs of fans – CIBC housed the largest screen at the park for the ultimate viewing experience combined with surprising moments of fun and prizes to delight.
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NESTEA refreshes with a travelling TEAki bar

For the 4th straight year Inventa teamed with NESTEA to launch its summer sampling experience program at Bestival in Toronto with a TEAki Bar.
The idea of the TEAki bar was based off their new television commercial which encourages the target to take a moment out to refresh themselves wherever they are. The TEAki bar, which travels as a cube pulled by a branded vehicle promoting NESTEA’s new flavours and formats. The program is national and will refresh hundreds of thousands of people at fairs and festivals across Canada.

Nestea_logo_®-MD

Inventa helps carry the Pan Am Torch

This Spring Inventa helped create excitement and celebrate the coming of the Panam Games with the Pan Am Torch Relay. The Panam Torch travelled over 5,000 Kilometres and visited over 150 Communities across Southern Ontario.
On July 10th the Pan Am flame was brought into Rogers Centre to launch the largest sporting event Canada has ever hosted.

Who We Are

WE ARE COAST TO COAST,
MAKING OUR HOMES IN
TORONTO, MONTREAL & VANCOUVER

Partners

BRENT NICHOLS

FOUNDER, CO-PRESIDENT

Craziest thing I’ve ever done:

Running with the bulls during the San Fermín festival in Pamploma Spain

Partners

DAVID NICHOLS

FOUNDER, CO-PRESIDENT

The craziest thing I’ve ever done:

I summited one of the  tallest active volcanoes in the world – Cotopaxi in Ecuador. The summit is 5,897m high and in August of 2015 it erupted again. Good thing I climbed if a few years ago!

DARYN SUTHERLAND

VICE-PRESIDENT, ACCOUNT SERVICES
TORONTO

My alternative career choice:

I honestly don’t have one, I’m doing exactly what I want to be doing. I wouldn’t change a thing.

ALEXA FREUDIGMANN

VICE-PRESIDENT, ACCOUNT SERVICES
VANCOUVER

The experience that changed the course of my life:

Online dating. Not even kidding. And happily for the better! If I hadn’t met my Aussie dreamboat, things would be drastically different!

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Who We Are

WE ARE COAST TO COAST,
MAKING OUR HOMES IN
TORONTO, MONTREAL & VANCOUVER

Patrick Boulanger

VICE PRESIDENT
MONTREAL

My alternative career choice:

I’d be a French-singing Lionel Ritchie impersonator

SARAH HANCOCK

DIRECTOR, CREATIVE & TECHNICAL PRODUCTION
VANCOUVER

Craziest thing I’ve ever done:

According to most people it was moving to Vancouver with no job and not knowing anyone – it didn’t seam crazy. Personally I think presenting a brand identity over the phone while in a moving car in -27 blowing snow was kind of crazy!

ERIKA BORGERSON

ACCOUNT DIRECTOR
VANCOUVER

My alternative career choice:

I would be one of the winners of So You Think You Can Dance and now be a guest choreographer for the show… or a back-up dancer for Beyonce.

LAURA RASHID

ACCOUNT SUPERVISOR
TORONTO

My top bucket list item:

Get my Taekwondo black belt – then incorporating that black belt into my everyday outfits

RICH WIENS

ACCOUNT DIRECTOR
VANCOUVER

Craziest thing I’ve ever done:

Probably something on a skateboard. Nothing in particular, but I’ve scared myself pretty good over the years and have taken some pretty nasty spills – so my body tells me every day.

CATHERINE MASS

ACCOUNT SUPERVISOR
TORONTO

The best brand experience I’ve ever had:

The 2010 Vancouver Olympics – a once in a lifetime occasion that can only be experienced first hand. Sharing a singular passion with millions of like-minded fans, while watching the highest form of brand activation live, was a truly unique opportunity to be apart of.

AJA WHITFIELD

ACCOUNT MANAGER
VANCOUVER

What’s the craziest thing I’ve ever done? 

I would like to plead the fifth

CAROLYN MITCHELL

ADMIN MANAGER
VANCOUVER

Craziest thing I’ve ever done:

Camping overnight in the desert of Sharm el Sheikh with a camel and then hiking up Mt. Sinai.

MICHELLE CHEE

ADMINISTRATIVE SUPERVISOR
TORONTO

The experience that changed the course of my life:

Going to meditation. It opened up an entirely new window and provided me with a new perspective on life.

KRISTIANA HURLEY

HUMAN RESOURCES MANAGER
TORONTO

The experience that changed the course of my life:

Spending 3 months in Kenya creating a teens empowerment group. No running water or electricity was also pretty life changing.

RJ CARLOS

ACCOUNT SUPERVISOR
VANCOUVER

My top 3 bucket list items:

1. Invent a machine that feeds all of the hungry in the world 2. Discover the secrets of teleportation 3. Find a way to communicate to all the animals on the planet

BRIAN SCARCELLO

ACCOUNT MANAGER
TORONTO

Craziest thing I’ve ever done:

I went skydiving in California when I was in University. It was one of the scariest things I have ever done but provided an incredible rush.

Gillian deGraaf

RECRUITER / HR GENERALIST
TORONTO

Favourite place I’ve travelled:

Scotland. My family (all 6 of us!) squished into a RV and traveled all over Scotland. We went up into the highlands and visited every castle we could. We also drank the best beer and watched a lot of soccer! Amazing trip.

SKYLAR LEBEL

ACCOUNT MANAGER
TORONTO

The best brand experience I’ve ever had:

Watching Germany win the World Cup downtown Toronto at the CIBC Soccer Nation Viewing Party – the atmosphere was electric!

SARAH MITCHELL

ACCOUNT EXECUTIVE
VANCOUVER

My top 3 bucket list items:

1. Sail around the world 2. See the sun rise on every continent 3. Raise a family

INDER GILL

ACCOUNT EXECUTIVE
VANCOUVER

SANJA SPARICA

ACCOUNT MANAGER
TORONTO

Craziest thing I’ve ever done:

Quit a secure job I enjoyed, packed my life in two suitcases and moved to London (UK,) with no real idea of what I would do once I got there.

SOHAIL BISWAS

JUNIOR ACCOUNTANT
VANCOUVER

Favourite place I’ve travelled:

Paris tops the chart due to it’s diverse history and things to see.